ready to tell your story?
sakurarhegarty@gmail.com
You’re in the right place. I'm Sakura, a creative director and strategist working between NYC and LA. I’ve spent the last 7 years building social-first video at the intersection of culture, storytelling, and performance.
I direct, edit, and shape content that balances intuition with strategy, from trend analysis to artist-led narratives. The goal isn’t just attention. It’s connection, clarity, and work that actually sticks.
SAKURA HEGARTY
Creative Director, Social *
sakura 🤝 short form content
My work has reached billions of views and spans editorial, artist-led, and brand-driven projects across food, travel, lifestyle, and music.
I focus on building content that resonates. Work that feels intentional, culturally fluent, and aligned with long-term creative goals rather than short-lived trends.
Recent projects include leading social strategy and creative development for emerging artists and collectives, helping translate identity into momentum.
Selected artist work available upon request
Partnerships & Collaborations
Brands
McDonald’s
KFC
Taco Bell
Netflix
Virgin Voyages
Arm & Hammer
Johnsonville Sausages
CashApp
Pocky
Expedia
Heineken x Coachella
Notable Creators
click name to view video
@cocorocha (IG 2M+)
Owner of Coco Rocha Model Camp, Supermodel known for her advocacy in protecting younger models
@sulheejessica (TikTok 5.7M)
Bento Box Queen - Started and continues to own the “Let’s make lunch for my kids” format
@nataliaseth (TikTok 2.1M)
Surrealist photographer featured in Forbes; Featured as the face of Adobe Premiere Pro 2023
@chefsanddogs (TikTok 2.6M)
Creator of popular & gourmet pet recipes